Growth Marketing Manager

This role focuses on growth, performance marketing, and analytics-driven decision making — not brand marketing or social media management.

Serava is an AI-powered real estate analytics platform designed to help investors evaluate properties through structured data, risk scoring, and AI-driven insights.

We are entering a critical growth stage as the platform becomes revenue-ready, and we are looking for a Growth Marketing Manager to help drive early user acquisition, validate our marketing funnel, and scale customer acquisition responsibly.

This is a part-time role (15–20 hours per week) ideal for someone who enjoys working with early-stage startups and building growth systems from the ground up.

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Responsibilities

Growth & Acquisition

• Manage and optimize paid acquisition channels (Google Ads, Meta Ads, etc.)
• Design and test growth experiments across acquisition channels
• Monitor CAC and marketing performance metrics

Analytics & Funnel Optimization

• Validate and monitor end-to-end user journey tracking (GA4, GTM)
• Analyze funnel performance and identify drop-off points
• Recommend improvements to increase conversion rates

Marketing Execution

• Develop and execute early-stage growth strategies
• Coordinate marketing initiatives with product and engineering teams
• Help prioritize marketing initiatives based on ROI

Performance Reporting

• Provide weekly marketing performance updates
• Track key metrics including traffic, signups, conversion, and CAC

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Requirements

• 4+ years experience in growth marketing or performance marketing
• Experience working with early-stage startups
• Strong knowledge of Google Analytics, GTM, and marketing funnels
• Experience managing paid acquisition campaigns
• Strong analytical mindset and data-driven decision making
• Comfortable working in a fast-moving startup environment

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Nice to Have

• Experience with PropTech, SaaS, or marketplaces
• Familiarity with SEO tools such as Semrush
• Experience running marketing experiments and A/B tests

Early-stage startup experience is very important for this role. Candidates who have worked in fast-moving startup environments will be prioritized.

We are a distributed team. Candidates should be comfortable working with partial overlap with Pacific Time.

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How to Apply

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