Head of Growth

The Role

We're a D2C brand (ventyfan.com) looking for a fractional growth leader, about 15-20 hours a week, to own and run all of our growth marketing: Social, UGC, creators and affiliates, email, and how paid ads fit in. You'll set the plan, manage the contractors and partners doing the work, and be accountable for results. This is not a media-buying role. We need someone who runs the whole machine. It's ideal for an experienced growth leader who works with a small number of brands.

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How we'll work together

• About 15–20 hours a week, remote
• A weekly strategy call with the CEO plus a written weekly report
• Available on Slack or WhatsApp during US business hours for quick decisions
• Starts with a 30-day engagement, with room to grow into a larger role

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What you'll own

• Growth plan and calendar: a quarterly plan and a weekly calendar covering launches, content, creator pushes, email and promotions across every channel.
• Social media: strategy and direction for TikTok and Instagram, managing our current social contractors with clear briefs, targets and feedback.
• UGC and creators: recruit, brief and manage a steady flow of creator content, and turn the best of it into ads, email and product-page content.
• Affiliates and TikTok Shop: build and run our affiliate and creator programs, including recruiting, commissions, sample sends, tracking and payouts.
• Email and SMS: keep the Klaviyo campaign calendar full and working with other channels.
• Paid ads: direct creative testing and budget priorities with our ad and creative partners. You don't need to press the buttons yourself.
• Team: manage and hold accountable a small group of contractors (social, ad creative, design), and hire or replace people as needed.

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Who you are

• 8+ years in growth or marketing for D2C product brands, ideally consumer electronics, home or gadgets.
• You've managed people and outside partners, not just done the work yourself.
• Hands-on experience running UGC, creator or affiliate programs. TikTok Shop is a big plus.
• A strong sense of premium brand style. You know the difference between content that sells and content that cheapens the brand.

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Nice to have

• Kickstarter or crowdfunding launch experience
• Amazon marketing experience
• Comfort in Klaviyo, Shopify, Tiktok, Meta, Figma

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What success looks like after 90 days

• A working growth calendar and weekly reporting rhythm
• A steady flow of UGC and real structure for our already robust creator program
• Clear roles and targets for every contractor
• Measurable growth in revenue from social, creators and email

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How to Apply

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