Digital Marketing & Comms Partner

In Search of a Fractional Digital Marketing & Communications Partner

• 90-Day Contract
• Approximately 10–15 Hours per Week
• Remote (applicants from anywhere in the United States are welcome)

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The Culture of Thank You (COTY) is seeking an experienced, creative, and mission-driven Digital Marketing & Communications Partner to help expand awareness of an educational movement that inspires gratitude, kindness, and meaningful human connection among children.

This is not a traditional marketing position. It is an opportunity to work directly with the founder to shape the voice, stories, and digital presence of a growing national initiative and to help build a movement that equips children, families, educators, counselors, therapists, and communities to cultivate gratitude as a lifelong habit.

If you believe that marketing can be used to make a genuine difference in people's lives and you'd like to help build a movement rooted in gratitude, kindness, and human connection, then this opportunity may be exactly what you're looking for!

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About The Culture of Thank You

The Culture of Thank You (COTY) is a comprehensive three-part program that helps children ages 4 to 9 develop habits of gratitude through hands-on activities, meaningful conversations, and writing heartfelt thank-you notes to the people who make a difference in their lives. 

The vision is simple: to help create a culture where gratitude becomes a daily practice that strengthens families, schools, and communities.

The Culture of Thank You is entering an exciting season of growth. This is an opportunity to work directly with the founder to build the digital foundation that will support the growth of presentations, workshops, partnerships, community outreach, donor engagement, and national awareness. 

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Responsibilities

Marketing Strategy

• Develop and manage a 90-day marketing plan
• Recommend priorities and campaigns
• Create a content calendar
• Track progress and recommend improvements

Content & Communications

• Write engaging social media content
• Develop an email newsletter called “Growing Gratitude”
• Update website content
• Create blog articles or educational content as appropriate
• Maintain a consistent and authentic brand voice

Social Media

Develop and manage content across platforms such as:

• LinkedIn
• Facebook
• Instagram
• YouTube (Shorts and longer-form content)

Repurpose presentations, workshops, testimonials, interviews, and events into a steady stream of digital content.

Brand Development

Help strengthen and maintain a cohesive visual identity and messaging strategy that reflects COTY's mission and values.

Analytics & Reporting

Track engagement and campaign performance and provide practical recommendations based on data.

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The Ideal Partner

• Is passionate about mission-driven organizations
• Is both strategic and hands-on
• Writes exceptionally well; attention to detail is paramount
• Understands storytelling and relationship-based marketing
• Is highly organized and proactive
• Can work independently while collaborating closely with the founder
• Enjoys transforming ideas into action
• Appreciates kindness, gratitude, and authentic human connection

Experience with nonprofit organizations, education, child development, healthcare, or community outreach is a plus but not required.

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Initial Contract

• 90-day independent contractor agreement
• Approximately 10–15 hours per week (flexible)
• Remote
• Competitive monthly retainer based on experience

The hope is that this initial engagement establishes the foundation for a long-term working relationship if we're a great fit.

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The Selection Process

After reviewing applications, a small group of finalists will be invited to complete a paid marketing exercise. Finalists will receive a stipend in recognition of the time and thought invested in completing the exercise.

The goal is to better understand how you think, communicate, and approach meaningful storytelling. The exercise is intended to showcase your ideas and strategic thinking—not to produce finished marketing materials.

The exercise may include developing:

• A brief marketing strategy
• Sample social media posts
• A short email newsletter
• A simple campaign concept

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How to Apply

Note: This is a syndicated job post. Fractional Jobs found it on the web, but we are not working with the client directly, so we don't have control over or knowledge of the application process. To apply, click on the "View Application" button and follow the application's instructions. Let us know how it goes!