Senior Paid Media Buyer

About The Role

Were looking for a seasoned Fractional Paid-Media pro to help us scale client campaigns across Meta, TikTok, and Google Ads. You'll own strategy, execution, and optimization while collaborating closely with our creative teams to keep messaging fresh and performance strong. This is a contract/freelance role starting at 5-10 hours per week, with flexibility to scale based on performance and campaign cycles.

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About Us

• Growth-focused and forward thinking marketing studio working with some of the best and well-known e-commerce brands, celebrity founders, and emerging CPG companies
• Remote-first culture that values initiative, candor, and measurable impact
• Small, senior team with no bureaucracy

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About This Role

• Plan, launch, and optimize paid campaigns on Meta (FB/IG), TikTok Ads Manager, and Google Ads
• Set and manage media budgets, pacing, and ROAS/CPA targets across channels
• Build smart targeting and retargeting funnels; continuously refine audience segments and exclusions
  
• Analyze performance data daily; deliver weekly dashboards and insight-driven recommendations
  
• Partner with creative to brief new ad concepts, advise on hooks, and lead iterative testing
  
• Stay current on platform policy changes, beta features, and competitive trends to keep accounts ahead of the curve

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About You

• 5+ years of hands-on buying experience across Meta and at least one of TikTok or Google Ads, managing $50k+ monthly budgets. CPG experience is a plus.
• Proven track record hitting aggressive e-commerce KPIs (ROAS, MER, CPA) through structured testing and smart attribution
• Fluent in Ads Manager reporting, Looker Studio or similar BI tools, and Sheets for deeper analysis
  
• Strong communicator who can translate data into plain-English insights and concise action plans
  
• Comfortable working independently with fractional availability, yet proactive in syncing with creative, brand, and leadership stakeholders
  
• Bonus: Experience with UGC-driven creatives, TikTok Spark Ads, GA4, or lightweight CRO testing

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How to Apply

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