Senior Manager, Social Media Content

Position at Everyday Health - Pregnancy & Parenting

Everyday Health Group’s Pregnancy & Parenting division reaches millions of families worldwide every month through our global websites, mobile apps, online communities, email, and social platforms, guiding parents through every step of the parenting journey – from preconception and pregnancy to the baby years and beyond.

​

The Opportunity

Everyday Health Group Pregnancy & Parenting is seeking an Interim Senior Manager, Social Media Content (Part-Time) to provide maternity leave coverage from March through July for our BabyCenter and What to Expect brands.

In this role, you will partner closely with our Senior Director, Multi-Platform Content Strategy and social/video team to execute existing social strategies, develop engaging social-first content, and ensure continuity across platforms during this interim period. This is a 20-hours-per-week role ideal for a senior social media professional who excels at hands-on content creation and collaborative execution.

An ideal candidate has 5+ years of experience creating and managing social content for consumer brands, is excited to immerse themselves in online mom culture, and brings fresh, culturally relevant ideas for connecting with Millennial and Gen Z women.

​

Key Responsibilities

• Manage and execute social media content calendars for BabyCenter and What to Expect, with a primary focus on Instagram and TikTok.
• Develop platform-native, brand-building content that clearly articulates the value propositions of these brands through creative storytelling, thoughtful use of social trends, and humor.
• Collaborate with the video team and Associate Social Media Producer to ideate, shoot, and edit social-first videos. 
• Collaborate with editorial leadership to support cross-platform content franchises and ensure timely integration of key editorial moments into social programming.

​

Qualifications

• BA/BS or equivalent experience in digital marketing, journalism, communications, or similar.
• 5+ years of experience in social media, preferably for a women’s lifestyle and/or pregnancy/baby brand.
• A strong portfolio of social-first content, including experience ideating, scripting  and publishing short-form videos for TikTok and Instagram Reels.
• Proven ability to craft brand-appropriate copy that drives action while maintaining a cohesive voice.
• Sound editorial judgment and media literacy skills, with the ability to follow a designated style guide and fact-check as needed.

​

About Everyday Health Group - Pregnancy & Parenting

Everyday Health Group - Pregnancy & Parenting operates the world’s most-recognized pregnancy and parenting brands, including What to Expect, BabyCenter, Emma's Diary, and Mom 2.0. We reach millions of families every month through our global websites, mobile apps, online communities, email, and social platforms, guiding parents through every step of the parenting journey – from preconception and pregnancy to the baby years and beyond.

​

Life at Everyday Health

At Everyday Health Group, the Health & Wellness division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community.  We believe in careers versus jobs and people versus employees.  We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work. 

​

Our Culture and Values

We created our values together to guide our collective purpose and pursuits. We are collaborators and problem solvers. We empower one another to make informed decisions and to be enabled towards action. We embrace success. We recognize that innovation can spark and be born from any of us no matter our individual role or background. We encourage open mindedness and sensitivity to each other and our environment. Our personal and professional passions get ignited, nurtured and supported. We value that doing is greater than talking as the most measurable means of impact. Our collective purpose to deliver enlightened audience experiences with trusted brands is what drives the success of our business and our professional satisfaction.   

​

About Ziff Davis

Ziff Davis (NASDAQ: ZD) is a vertically focused digital media and internet company whose portfolio includes leading brands in technology, shopping, gaming and entertainment, connectivity, health, cybersecurity, and martech. Today, Ziff Davis is focused on seven key verticals – Technology, Connectivity, Shopping, Entertainment, Health & Wellness, Cybersecurity and Marketing Technology.  Its brands include IGN, Mashable, RetailMeNot, PCMag, Humble Bundle, Spiceworks, Ookla (Speedtest), RootMetrics, Everyday Health, BabyCenter, Moz, iContact and Vipre Security.

The Company provides a range for the base pay. Factors that may be used to determine your actual pay may include your specific job related knowledge, skills, experience and geographic location. The salary compensation for this role is up to $65/hr.  Individual pay within the compensation range for this business unit specific role is determined based on a variety of factors including experience, scope of the role, capabilities to perform the role, education and training, as well as business and company performance.

If you're seeking a dynamic and collaborative work environment where you can see the direct impact of your performance and thrive both personally and professionally, then Everyday Health Group is the place for you.  Everyday Health Group has employees located in 40+ states as well as offices in NYC, Asheville, Boston, London, England and Mumbai, India. 

​

How to Apply

Note: This is a syndicated job post. Fractional Jobs found it on the web, but we are not working with the client directly, so we don't have control over or knowledge of the application process. To apply, click on the "View Application" button and follow the application's instructions. Let us know how it goes!