GTM & Sales Strategist

PIVOT is looking for an experienced fractional sales strategist to help us build a practical go-to-market plan for a new app launching in the Shopify App Store.

We’re looking for someone who has helped grow a product through grassroots initiatives, brings creative ideas for reaching customers, and can turn those ideas into a clear commercial plan. Experience with Shopify apps or other ecommerce software is a plus.

​

Scope and responsibilities

• Define our target customers, priority merchant segments, positioning, and sales messaging.
• Identify and prioritize channels for acquiring customers, including direct outreach, agency partnerships, referrals, merchant communities, content, and App Store discovery.
• Develop creative, cost-conscious ways to build early traction and secure our first paying customers.
• Recommend pricing and packaging that support adoption and recurring revenue.
• Outline what each channel requires to succeed, including budget, tools, content, team capacity, and ongoing effort.
• Build revenue projections with clear assumptions for acquisition, conversion, pricing, and retention.
• Create a phased launch and sales roadmap with priorities, owners, milestones, and measurable targets.

​​

How to Apply

Note: This is a syndicated job post. Fractional Jobs found it on the web, but we are not working with the client directly, so we don't have control over or knowledge of the application process. To apply, click on the "View Application" button and follow the application's instructions. Let us know how it goes!