Chief Revenue Officer

About Us

Peeple is an early-stage, founder-led technology company building a large-scale consumer platform in the media and culture space. Product vision, brand, and UX are already well developed, with top-tier external design partners engaged. The founders are serial entrepreneurs who have started, built, and exited $1B+ public companies.

We are engaging a Project-Based ARPU & Monetization Architect at the VP/CRO level to architect and validate the company’s complete revenue framework prior to institutional fundraising.

This is a strategic monetization architecture mandate — not an execution or channel-optimization role.

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The Assignment

You will work directly with the Founders to design and pressure-test a full-stack revenue model across:

• Advertising yield architecture (direct + programmatic)
• Affiliate & contextual commerce
• Enterprise / B2B SaaS overlays
• Cohort-based ARPU and LTV modeling
• Multi-scenario financial architecture (Bear / Base / Bull)
• Sensitivity analysis suitable for institutional diligence
  

The outcome must be defensible in front of sophisticated capital allocators.

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This Role Is for You If:

• Held VP Revenue, CRO, GM, or equivalent P&L ownership
• Built or scaled a monetization engine from pre-revenue to $25M+ ARR
• Owned ARPU as a core KPI
• Architected hybrid revenue models (ads + subscription + commerce)
• Modeled LTV/CAC frameworks tied to capital deployment decisions
• Presented revenue forecasts to boards and institutional investors
• Experience at scaled consumer platforms, UGC ecosystems, marketplaces, or media-tech companies is highly relevant. So is hands-on experience as a VC.

If you have not owned P&L or enterprise-level revenue strategy, this role is not a fit.

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Engagement Structure

• Direct collaboration with the Founders
• Competitive project fee aligned with senior executive caliber
• Potential for fractional or long-term revenue leadership role
  

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Why This Is Different

We are not looking for growth experimentation. We are not looking for performance marketing. We are not looking for mid-level monetization analysts.

We are looking for a revenue architect who understands how to design scalable consumer economics, and separate aspirational projections from a capital-marketable reality.

If you have built durable ARPU engines and know what institutional investors will challenge and want to work on an exciting project with a dynamic team — we should speak!

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How to Apply

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