How to Provide Weekly Updates to Your Fractional Clients
Weekly updates are one of the single most effective ways to build trust, demonstrate value, and make fractional work feel predictable and reliable for your clients.
A weekly update is not required, so use your judgement on whether to incorporate this into your practice, but it can prove very helpful and well-worth the time investment.
Why Weekly Updates Matter
Because it’s a consistent reminder of your value. Fractional work is still relatively new. “Can they really move the needle on just 10 hrs / week?” It’s a common concern among founders / hirers.
Your contract is also probably a month-to-month engagement, which means its constantly up for renewal or termination. Weekly updates help you:
- Show consistent progress even when you are not full-time
- Build confidence with stakeholders who may feel concerned about fractional work
- Surface blockers early so issues are resolved before they become bigger problems
- Reinforce why your involvement continues to be valuable
When done well, updates reduce anxiety for clients and show real value on a continuous basis.
What to Include in a Weekly Update
A strong weekly update is simple to read and quickly shows your value. It should take no more than a few minutes for you to write and a few minutes for your client to read.
The most effective summaries contain these three core sections:
- What happened this week - Briefly list the key work completed or progress made.
- What’s next - Highlight priorities for the upcoming week so clients know what to expect (and can re-prioritize if needed).
- Ask or decision needed - Flag any input you need to keep moving without delays.
An Example Weekly Update
Here’s a real example from Fractional Jobs founder Taylor Crane, during his time as a Fractional Head of Product.

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Again, not required, but suggested. Especially when you’re working with a new client and you want to build trust quickly. It takes a few minutes to write, and will increase the length and health of your client relationships.

Who Wrote This Guide?
I’ve helped 100+ companies hire fractional execs and other fractional talent. I also spent a year as a Fractional Head of Product.
I intimately understand how fractional work works from both sides of the table. And this guide is meant to help everyone get up to speed on the fractional world, quickly.
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