Product Manager

‍About The Role

‍War Room is a performance marketing agency that thrives on helping clients dominate digital advertising. We’ve built our reputation by combining cutting-edge technology with expert campaign strategy. We’re taking the next leap forward with our proprietary AI-powered platform Kedet. Kedet joins multiple demand-side platforms, measurement, and verification technologies into one unified platform. Learn more about Kedet here: Meet Kedet.

We are looking for a Fractional Product Manager to help us shape the vision, strategy, and execution of Kedet. This role will bring both strategic leadership and hands-on execution, setting the foundation for product management at War Room.

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What You’ll Be Doing

Strategic Leadership

• Define and own the product vision and roadmap for Kedet.
• Partner with leadership to identify market opportunities and competitive differentiation.
• Ensure Kedet’s roadmap aligns with client needs, agency growth, and future integrations.
  

Tactical Execution

• Translate business requirements into clear user stories, wireframes, and product specifications.
• Work closely with engineering and design teams to prioritize, build, and release features.
• Manage the product backlog and facilitate sprint planning.
• Establish feedback loops with internal stakeholders, clients, and end users to refine Kedet.
• Monitor product performance, adoption, and ROI, making data-informed decisions.
  

Process & Foundation

• Introduce product management best practices to War Room (roadmaps, backlog grooming, release planning, etc.).
• Build internal alignment around Kedet’s product strategy and priorities.
• Lay the groundwork for scaling Kedet as both a product and a business driver.
  

Skills + Experience

• 5–10 years of product management experience, ideally with SaaS, AdTech, MarTech, or AI-driven platforms.
• Strong background in digital marketing ecosystems, DSP integrations, or programmatic advertising.
• Proven ability to work in fractional, consulting, or early-stage environments, balancing strategy with execution.
• Excellent communication skills, able to bridge technical and non-technical teams.
• Track record of introducing product practices and building roadmaps from zero-to-one.
• Entrepreneurial, adaptable, and energized by building something new.
  

Nice to Have

• Experience working with performance marketing agencies or platforms.
• Knowledge of machine learning/AI applications in advertising.
• Familiarity with multi-sided platforms and client-facing tools.
  

Engagement Details

• Flexible fractional role: estimated 15–20 hours/week to start.
• Initial contract of 6 months with potential to extend or expand.
  

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The pay range for this role is 140 - 180 CAD per hour(Vancouver).

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How to Apply

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